Bespoke Watches

What kind of watch would you wish for if you could shape its design? Perhaps a single detail comes to mind. Perhaps you can picture a watch you have never come across anywhere. That very idea can be the beginning of our work together. Give it room, even if it does not yet have a clear outline.

The inspiration can be your passion, a memory, a work of art, or simply the joy of a particular shape or color. Together, we look for a way to translate it into a watch that will accompany you. Its individuality may be obvious at first glance or remain hidden in a detail whose meaning only you know.

With us, your idea finds a partner in watchmaking craftsmanship, technical expertise and creative experience. We can develop it from one of the models in our collection or explore an entirely new design together. You choose the scope of this journey according to what you expect from your watch.

Sometimes it is enough to find a watch that speaks to you and add a personal detail. At other times, you are drawn to its core idea but picture different colors, materials or proportions. That is why our collection offers designs that can serve as a starting point for your own vision of the ideal watch.

For a first meeting, all you need to know is what you like, the occasions on which you want to wear the watch, or what it should mean to you. We will help you find your way through the options and gradually refine the brief. Together with you, we will work out the scope of the modifications, their complexity, and the budget.

You can entrust a watch with a personal message, transform its visual expression, or modify its materials and construction. A separate path is creating an original piece from the very first sketch. Each of these options offers a different scope for your wishes. And you can begin with a single detail that holds meaning for you.

A date that changed your life. A few words whose meaning only the two of you know. A symbol recalling your family or your own path. A watch can carry such a message discreetly and yet permanently. With each passing year, you return to the reason you bought it or to the person who gave it to you.

Depending on the chosen design, a dedication, monogram or personal motif can be placed on the caseback, the crown or the visible part of the movement. Printing, milling and hand engraving each give the work a different character. Together we will choose the technique and placement that best suit your message.

A personal meaning can remain your private secret or become a visible part of the watch. The chosen symbol, its shape or its colors can then inspire other details as well. From there, the path opens to transforming the overall character of the watch so that it reflects your own aesthetic sensibility.

The same watch can look understated, energetic or formal. Its character changes with the color of the dial, the style of the hands, the finish of the case or the strap. It is the interplay of these elements that lets you bring the chosen design closer to your own taste and create a watch you will have a personal connection with from the very start.

Together, we can adjust the graphics and colors of the dial, the style of the hands, and the decoration of the visible parts of the movement. A strap and buckle in a suitable finish complete the whole. As you choose, we will help you keep track of how the individual elements relate to one another, so that the final composition has a convincing and distinctive character.

Sometimes the look you are after emerges from changing a few details. At other times, as we work together, we discover that your vision goes further: toward a different material, new proportions, or a three-dimensional treatment of the dial. That is when we begin developing the original design itself and exploring its as yet undiscovered possibilities.

Imagine a familiar shape in gold, with a differently shaped crown or a sculpted dial whose relief comes alive as the light moves across it. Changes like these can fundamentally transform the character of a watch. The original design provides a solid foundation on which new aesthetic and technical solutions can be built.

Depending on the chosen project, we can work with an alternative case material, modify individual parts of the case, or design a different version of the dial and sapphire crystal. More extensive changes may also raise the question of the choice of movement and the way time is displayed. We assess every change in the context of the watch as a whole.

The original design can thus take on a form that will belong to you alone. Sometimes, however, working on it together leads to an idea that no longer fits within its framework. At that point, another path opens up: to start from the intention itself and design a watch whose form and construction will grow out of it.

What if the watch you want exists only in your imagination so far? It can begin with a drawing, a story, or an unusual way you want to perceive time. Together we look for the core idea around which an original design and a technical solution of its own gradually take shape.

Sketches and renderings let you follow as your idea takes shape as a complete design. Together we refine the proportions, materials, functions and details, seeking harmony between your intent and the signature style of PROKOP & BROŽ. You become a partner in creating an original piece whose making you can personally shape.

We can take the same approach to another timekeeping device or object in which time plays its own artistic role. Do you have an idea you would like to develop? Bring it to us. A first conversation can give shape to an idea you have carried with you for a long time, or open up a possibility that has only just occurred to you.